Episode #73 - Retargeting Strategy #6This episode outlines everything you need to set up a mini-training so you can run Facebook ads and get engaged subscribers.Here is what’s inside this episode:How to create a mini-trainingThe 2 types of ads you’ll need to runWhat your email follow up sequence should be likeWhy this worksMini-Training Cheat Sheet: ... Read More »

Episode #72 - How to use Facebook video ads for maximum impactRunning Facebook video ads to your content is the best way to get maximum impact at the lowest cost.Here’s what is inside this episode:Benefits of running video adsBest types of ads to use and for which objectiveWhether or not your video should be professionally ... Read More »

Episode #71 - Facebook Ads vs LinkedIn AdsIs it better to run ads on Facebook or LinkedIn?Here’s what I’m covering on this episode:Pros and ConsCost comparisonLinkedIn Sponsored MailFeatures of bothHow to use LinkedIn organicallyLinkedIn Guide:  https://onefocusmarketing.com/linkedinguideYoutube Tutorial:  https://youtu.be/jF-IZDVXaUY*** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.comJoin my free - Facebook Ads With A ... Read More »

Episode #70 -Should you use income in Facebook targetingDiscover the best alternate ways to narrow your targeting other than by income.Video tutorial:  https://youtu.be/bgrWA0u5lGQ*** Want to know more about my Marketing With A Twang Membership?http://MarketingWithATwang.comEnter your text here... Read More »

Episode #69- Which Facebook Objective Is The Right OneThere are 11 Facebook ads objectives. You DON’T need all of them.Find out which 4 are the only ones you’ll need and why.Episode References:https://onefocusmarketing.com/episode61https://onefocusmarketing.com/episode65Video tutorial:  https://youtu.be/41HpvnEbuN8*** Want to know more about my Marketing With A Twang Membership?http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYOEpisode ... Read More »

Episode #68 -How to Use A Facebook Ad Discovery CampaignNobody talks about these!What is a discovery campaign?Learn the 3 types of discovery campaigns and how you should use themFind out the 4 reasons they may not be for you!A discovery campaign might be exactly what you need to take your ads to a new level.Video ... Read More »

Episode #67 - Why Facebook wants your ads to be engagingSeems like most of the people who run ads on Facebook forget that first and foremost Facebook is an engagement social media platform. Facebook wants people to keep coming back and stay longer.  So it makes sense they give preferential treatment to advertisers that have really ... Read More »

Episode #66 - Why Facebooks Ads Don't WorkPeople are always asking me why their ads aren’t working and I’ve talked about it A LOT on the podcast but it deserves going over it again. Keep it simple. Keep an open mind. Know your numbers AND remember it might not be the ad at all. On this episode, ... Read More »

Episode #65 - How to Use Facebook Post Engagement Ads to Grow Your AudiencePost engagement ads are often an overlooked and underutilized Facebook ad objective. Mostly because it can be really difficult to gauge if they’re working or not. Even though you can’t be quite sure how your ad is doing just from Facebook metrics I’m going ... Read More »

Episode #64 - How to Use Facebook Dynamic Ads to Create Successful CampaignsThis episode dives into dynamic ads. If you’re like me when someone mentions the word dynamic in conjunction with marketing my eyes just kind of glaze over. Here’s the good news though. Understanding and using dynamic ads in Facebook ads manager is easy. If you ... Read More »